It is quite fascinating to see how much the usage of social media by people around the world has evolved over the past few years. With the increase in social media engagement, so many brands and companies have turned it to an advantage for their business. With over 51% of the world’s population having access … Read more
In recent years, most entrepreneurs who have been in one business or the other can say the entire process of running a business has become easier. With a variety of online startup ideas which exist in almost every part of the world today, a large number of people can now easily get themselves busy and … Read more
An effective YouTube marketing strategy is about the creation, publishing, distribution, and measurement of unique content. It doesn’t necessarily have to be a promotional message for your customers but it should always help you in building your authority in your industry. We have analyzed many brands and here are 20 tips on developing a YouTube … Read more
One of the most valuable benefits of using social media for business is market insight. There’s no better way to know and understand the needs of your customers than direct communication. With strategic planning and careful implementation of a social media marketing strategy for the business, companies can monitor consumer activities and make a killer … Read more
A strategic marketing plan for startups needs more than financial planning, staff approval, and sales projection. Regardless of the unique business scenario and market conditions, this guide can help you develop a marketing plan which is guaranteed to bring great results if you follow it. Know your customers as soon as possible New business owners … Read more
Effective lead generation process needs to be focused, mobile-friendly, result-oriented and measurable. All the successful lead generation campaigns look simple as the professionals working behind them craft a compelling brand message and put it at the core of the strategy. Doing this isn’t easy, and it needs careful planning with attention to details. This actionable … Read more
Referrals are often overlooked but are actually one of the best ways you can gain business. If referrals aren’t a part of your primary marketing strategy, you will want to add it immediately. Not only are you missing out on money, but you’re abandoning one of the best chances you’ll have to build your customer … Read more
If you have been considering starting your own business, it is probable you know what a business plan is, and have heard a time or two that you will need one. When first starting, most entrepreneurs don’t truly understand the purpose of a business plan. You may be a little puzzled. Is it really necessary … Read more
Have you been thinking of venturing into your own successful business? If that’s the case, what’s stopping you? If your main concern is not having the funds to get started, then you must continue reading this article. We will cover ten businesses that have start-up costs of $100 or less. Starting a business can be … Read more
Reading tax forms, maintaining books, checking bank account statements, sending invoices and creating a budget for business activities sound boring and dull. It’s a common belief that only those who studied to be accountants can enjoy it. But the truth is every successful business owner needs to learn the basics of business accounting because it’s … Read more