What does a Marketing Coordinator do?

marketing coordinator job

A marketing coordinator is responsible for coordinating the company’s marketing plans and helping to maintain its good position in the market. Marketing coordinators help develop plans and strategies and uses goal-setting to ensure outcomes. They work as the bridge between the marketing management team, employees, vendors, and clients. Their task is to study the market … Read more

How to Develop a Marketing Plan for Your Bakery

Bakery Marketing Plan

If you’re a baker and an entrepreneur, then opening your bakery to sell delectable baked goods might be the opportunity for you. Everyone loves good homemade baking. If you are good at baking, you’ll likely have customers flocking your way at the grand opening and for those first few weeks. However, over time, that initial … Read more

Reasons Why Individual Marketing Is Important for Your Business

individual marketing

Today’s consumers are more challenging than ever, and they have unique demands that marketers and business owners never needed to address in the past. Before, customers may have had more basic requirements, such as quality service, or fair and competitive pricing. Today’s customers expect that too, but they also want proactive service, personalized interactions, and … Read more

The Perfect Ways to Create a Marketing Scorecard

marketing scorecard

Before the internet age, it was challenging for marketers to accurately assess the performance of their marketing efforts. Not only that, but most marketing campaigns were also designed to target the masses and lacked the personalized touch that today’s marketing efforts usually have. This isn’t altogether surprising, however, as consumers in the past needed to … Read more