Top 10 Lead Generation Process: Take Business to the Next Level

lead generation process

Effective lead generation process needs to be focused, mobile-friendly, result-oriented and measurable. All the successful lead generation campaigns look simple as the professionals working behind them craft a compelling brand message and put it at the core of the strategy. Doing this isn’t easy, and it needs careful planning with attention to details. This actionable … Read more

Accounting for Small Business Owners – How to Make it Fun

accounting for small business owners

Reading tax forms, maintaining books, checking bank account statements, sending invoices and creating a budget for business activities sound boring and dull. It’s a common belief that only those who studied to be accountants can enjoy it. But the truth is every successful business owner needs to learn the basics of business accounting because it’s … Read more

How to Build a Location Independent Business

Independent Business

Setting up a location independent business is not a new idea. Companies like IBM and Deloitte have been leveraging the power of remote jobs for years. There can be many ways to build a location independent business. One is by setting up offices around the world, and the second one is ditching the office completely. … Read more

6 Ways to Avoid Business Failure and Be Successful

avoid business failure

This is a very common question and the answer is very simple – do everything possible to succeed in business. But the answer may sound ambiguous because every business operates in different conditions, has different people and strategies in place. To avoid business failure, entrepreneurs must realize that they didn’t start the business to fail. … Read more

8 Digital Marketing Tools to Personalize Your Customer Engagement

Digital Marketing Tools

Ever wondered why companies want to collect information about you? From Facebook to Google and Apple, everyone wants to know something about your lifestyle, your interests, your hobbies, your education, your location and many things you do every day. This is not a new concept because companies have been collecting such information for decades. In … Read more