Marketing is the process of creating, communicating and exchanging offerings valuable for customers and the entire society. Hence, you must research and analyze to understand your customer’s interest. If you’re looking for a successful business, a proper marketing strategy is essential to increase sales. Marketing strategy directs the consumers why they should buy your product … Read more
Are you struggling to keep track of each penny of your business? Whether it’s small or large, starting a business comes with great responsibilities. To ensure smooth cash flow and maximum profit, you need to control the business’s operating cost. First of all, you must be aware of where and how much you’re spending money. … Read more
Choosing a career path is not as simple as it might sound. Some people do climb to the top with their first choice, and some people regret their decision and that restrains their career growth. But you have to start from somewhere, right? Studying business major is very popular nowadays among students. There may be … Read more
Covid-19 came ostensiblyout of nowhere, turned the world on its head and in due course, changed life, as we know it. One of the extents most impacted is the workplace. During this trying time, businesses have had to adopt technologies and business models they would have never thought possible. Although they were thrust into the … Read more
Today’s consumers are more challenging than ever, and they have unique demands that marketers and business owners never needed to address in the past. Before, customers may have had more basic requirements, such as quality service, or fair and competitive pricing. Today’s customers expect that too, but they also want proactive service, personalized interactions, and … Read more